Becoming an expert social seller, with Brett Allen
This week we have social extraordinaire Brett Allen, owner and creator of BOSS Social. He has intensely focused on how to utilize social media in insurance without compromising relationships, expectations, or agency identity. Brett sees social selling as an opportunity to create better trust and relationships with customers.
Brett lays out five social hacks he’s found to be most effective, including content creation, how to drive LinkedIn traffic, and gathering more leads.
Brett is full of information on this topic, and he is sharing three bonus items with VIP listeners here. We hope you enjoy this episode and are inspired to implement these social sales hacks into your sales strategy.