Professional Independent Insurance Agents of Colorado (PIIAC)

An insurance software partner is more than a vendor. We are committed to helping PIAAC members have the right technology to grow your agency.

Network partnership

About Professional Independent Insurance Agents of Colorado (PIIAC)

Professional Independent Insurance Agents of Colorado (PIIAC) is a non-profit state trade association for Independent Insurance Agents throughout Colorado. PIIAC is the gateway for new, micro, or captive agents switching to independent, to obtain market access and other tools necessary to establish their agencies.  Inquire here for more information about how to get an ‘Agency-in-a-Box.’ We have curated a very specific list of benefits to provide our members the resources necessary to grow, protect, and educate their agency. Technology is a key component of everyday business in today’s insurance world. A robust Agency Management System is the foundation of your agency, and every agent needs one that will help scale and grow your business. We help many agencies with solutions that address their specific requirements. Let us help you with all your Insuretech needs, get in touch with us here to request your dedicated Vertafore and PIIAC team to reach out and discuss how our solutions will help take your business to the next level.

"PFS is a sales driven, middle market independent agency, occupying a sales space in a very competitive Northern Colorado commercial insurance market. Our agency’s affiliations and resources are a critical component for success. A PIIAC membership provides us with the competitive tools, education and advocacy we require in order to maintain a brand relevance and well-educated sales team. We rely heavily upon our PIIAC partners and encourage insurance professionals of all stripes to join with us in supporting this award-winning association.“

Kyle Dufford, Agency Operations Manager

PFS Insurance Group

The insurance landscape is changing. Independent agencies that want to remain truly independent need the scale, support, and access to broader markets and increased contingency in order to remain competitive. It helps to have a technology partner that understands what you are going through. As an experienced agent, you'll know that an agency management system is a foundation for your business and want one that helps you scale and grow your business. We have resources to help you make these decisions and an active community of users that can support your PIIAC agency. 

We've helped many agencies scale with solutions that address their specific requirements, and we welcome a chance to discuss your needs and share what others have done. Contact your dedicated Vertafore PIAAC account team and we'll discuss how our solutions enable you to grow your business. 

AMS360 Card

AMS360: Our flagship agency management system. Do you need seamlessly integrated and comprehensive accounting capabilities? What about flexible and complete reporting? Are you planning to do a lot of complex commercial lines? AMS360 is the best management system solution for rapidly growing agencies. 





InsurLink gives your customers access to their policies and documents whenever they need it. With a branded insurance customer portal available on any device, your customers can have the connectivity and self-service access they expect outside of business hours.   

  • Customer retention: 3-4% increase in customer retention  
  • Time-saving: eliminate 5 10-minute certificate request calls 
  • 24-hour service: with InsurLink your agency is always open 



InsurLink Card
PL Rating Card

PL Rating: is a real-time, comparative rater that enables agents to close business quicker and grow their personal line business through cross-selling opportunities, multi-carrier quoting, consumer rate quoting, and easily quoting multiple personal lines. 

  • Time-saving: 50% less time spent on quotes 
  • Efficiency: reduce quoting from 10 minutes per carrier to 15 minutes for 10 carriers 
  • Demand generation: agents say almost 50% of their leads come from CRQ 



ReferenceConnect: is the industry’s only insurance knowledgebase that helps agencies grow and diversify their business by aggregating insurance policy coverage and risk profile information into one place - making you an agent of choice and a trusted advisor to your clients. 

  • Time-saving: 60% less time needed to search for documents 
  • Efficiency: 1 less E&O incident per year 
  • Demand generation: 1% increase in new business and renewals 




ReferenceConnect Card

Products we think PIIAC agencies can use

The foundational insurance management system for complex independent agencies.

Providing your customers with 24/7 access to their insurance information.

Close more business with the leading real-time personal lines comparative rater.

Gain the expertise you need to diversify your book of business. 


How the Best Agencies Stand Out

Ebook: This Ebook discusses three areas you can hone in on to prepare for success.  

Setting a Foundation for Success

Three ways to prepare for the future.

A Buyer’s Guide to Insurance Knowledge Base Solutions

Ebook: With the right tools in place you can remain profitable and stand out from the crowd.